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Malu Trevejo has taken the music world by storm, captivating audiences with her unique blend of Latin pop and infectious energy. Born in Cuba and raised in Miami, this rising star has quickly become a sensation on social media platforms like Instagram and TikTok, amassing millions of followers with her catchy tunes and mesmerizing belly dancing videos. Her journey from a young internet personality to a budding music artist has caught the attention of industry heavyweights, including Travis Scott’s Cactus Jack Records.
As we dive into Malu Trevejo’s career and achievements, we’ll explore her early life and swift rise to fame, highlighting key milestones in her music career. We’ll also take a look at the controversies surrounding her public image and how they’ve shaped her personal brand. From her hit single “Luna Llena” to her latest releases sung in both English and Spanish, Malu’s impact on the Latin pop scene continues to grow, making her a name to watch in the ever-evolving landscape of modern music.
Early Life and Rise to Fame
Cuban Roots
María Luisa Trevejo, known professionally as Malu Trevejo, was born on October 15, 2002, in Havana, Cuba. She comes from a diverse background, with a Cuban mother and a Spanish father. This multicultural upbringing would later influence her artistic style and musical career.
Move to Spain and the US
As a baby, Malu moved to Madrid, Spain, with her mother. She spent her early childhood there, developing an interest in performing arts. At around 12 years old, Malu relocated to Miami, Florida, with her mother. This transition proved challenging for the young Malu, who didn’t speak English and faced bullying at school. Despite these difficulties, she persevered and taught herself English in about six to nine months.
Social Media Beginnings
Malu’s rise to fame began shortly after her move to Miami. She started posting photos and videos on Instagram, quickly gaining popularity. When the app Musical.ly (now known as TikTok) launched, Malu embraced the platform, sharing videos of herself lip-syncing to her favorite songs. Her engaging content resonated with viewers, and she soon amassed millions of followers. At just 14 years old, Malu had already accumulated over 3 million followers on Instagram, with one particularly successful day in November 2016 when she gained over a million followers in a single day.
Music Career Milestones
Debut Single ‘Luna Llena’
Malu Trevejo’s music career took off with the release of her debut single “Luna Llena” on September 22, 2017. Produced by the Fliptones, the song quickly gained popularity, amassing 33 million YouTube views within seven weeks. The track debuted at number 27 on the Billboard Hot Latin Songs chart and sold over 2,000 downloads initially. To cater to non-Spanish speakers, Trevejo released an English version of the song called “Luna Llena (English Version).”
Record Deals and Collaborations
At the age of 14, Trevejo signed a recording agreement and co-management deal with In-Tu Linea and Universal Music Latin in June 2017. Her career took an interesting turn in October 2021 when she announced signing with Travis Scott’s Cactus Jack Records and Atlantic Records. During this period, she released the song “Complicado” featuring Luar La L under these labels. However, her association with Cactus Jack Records was short-lived, as she parted ways with the label in November 2021.
Chart Success and Certifications
Trevejo’s music career saw significant milestones in terms of chart performance and certifications. Her single “Luna Llena” peaked at number 18 on the Hot Latin Songs chart for two consecutive weeks. The song was certified gold and platinum within a month of its release. Trevejo’s success in the Latin music scene was further solidified when she was recognized as one of Pandora Radio’s 2018 Latin Artists to Watch.
Controversies and Personal Brand
OnlyFans Account Launch
Malu Trevejo’s decision to join OnlyFans has sparked debates about exploitation and empowerment. Critics argue that her presence on the platform perpetuates the objectification of women, while supporters view it as a form of financial autonomy. This move has raised questions about the commodification of one’s body and the ethical implications of such choices.
Social Media Presence
With over seven million followers on Instagram, Trevejo has built a substantial social media following. She initially gained popularity on Musical.ly (now TikTok) by sharing videos of herself singing and dancing. Trevejo’s approach to dealing with negative comments has been to ignore them, stating, “It’s better to just not read comments. You just get used to it really.”
Public Image and Influence
Despite her online fame, Trevejo remains grounded in her interactions with fans. She expresses genuine joy when meeting followers in person, saying, “I really like when they come up to me. It makes me happy.” Her journey from a young immigrant facing language barriers to a social media sensation and aspiring musician has resonated with many followers, contributing to her growing influence in the entertainment industry.
Conclusion
Malu Trevejo’s journey from a young immigrant to a rising star in the Latin pop scene showcases her resilience and talent. Her blend of catchy tunes, belly dancing, and social media savvy has helped her build a massive following and make her mark in the music industry. Despite facing challenges and controversies, Trevejo’s career continues to evolve, with her multicultural background shaping her unique artistic style.
As Trevejo navigates the ever-changing landscape of modern music, her impact on young fans and the Latin pop genre is undeniable. Her story serves as an inspiration to aspiring artists, showing how determination and authenticity can lead to success in the digital age. With her growing influence and continued musical output, Malu Trevejo remains a name to watch in the coming years.
FAQs
What propelled Malu Trevejo to fame?
Malu Trevejo first gained recognition when she moved from Spain to Miami, Florida at the age of 13. She started an account on Musical.ly, now known as TikTok, where she quickly amassed millions of followers by posting lip-syncing videos and eventually became a verified user.
Was Malu Trevejo ever in a relationship with NBA Youngboy?
Yes, Malu Trevejo was briefly in a relationship with NBA Youngboy after she split from her boyfriend Reese. They dated when she was 14, with a three-year age difference between them. Their relationship ended shortly after an argument where Malu accused Youngboy of pressuring her into losing her virginity before she was ready.
